The formulation is based on imidacloprid and delivers reliable control of adult cockroaches through a highly attractive bait matrix designed to encourage rapid feeding. Following ingestion, the active ingredient acts through a delayed mode of action, allowing exposed cockroaches to return to harbourages before mortality occurs. This supports the transfer of the active ingredient throughout the population and contributes to colony-wide control. Maxforce® Prime has been a trusted solution for professional pest controllers for many years and remains a benchmark cockroach gel bait thanks to its high attractiveness, long-lasting palatability and proven field performance. The odourless formulation makes it particularly suitable for use in sensitive environments where discreet and targeted treatment is required.

Broad-spectrum cockroach control

• Effective against adult cockroaches of all major pest species encountered in professional pest management programmes.

Domino effect (secondary transfer)

• Cockroaches exposed to the bait can transfer the active ingredient to other individuals through faeces, regurgitation and carcass consumption, extending control beyond directly exposed insects.

Long-lasting performance

• Remains effective for up to 12 weeks, supporting extended control programmes and reducing the need for frequent retreatment.

Highly attractive gel matrix

• Encourages rapid feeding and acceptance even in environments where alternative food sources are present.

Ideal for sensitive areas

• Suitable for use in professional hygiene environments where spraying may be undesirable or restricted.

Target pests

• German cockroach (Blattella germanica)
• Brown-banded cockroach (Supella longipalpa)
• Oriental cockroach (Blatta orientalis)
• American cockroach (Periplaneta americana)

Application areas

• Commercial kitchens
• Hotels
• Food-processing facilities
• Residential buildings
• Warehouses
• Public buildings

Active ingredient

• Imidacloprid 21.5 g/kg (2.15%)

Authorization numbers

• Saudi Arabia: PHPR-2024-P-0177
• UAE: AUD-AD-140-2613650